The commercial real estate sector is at a crossroads. Since the pandemic, the industry has struggled to regain its footing, with office vacancies rising and many companies adopting hybrid or fully remote work models. According to recent reports, vacancy rates in major cities have surged to record levels, with landlords and investors scrambling to find...Read More
OpenAI’s groundbreaking text-to-video technology, Sora, is making waves not only in Hollywood but also in the fiercely competitive world of property marketing. With its remarkable ability to generate lifelike video content from text or existing images, the creative implications are quite powerful. Imagine your buyer asks you for another angle of that kitchen rendering. Consider...Read More
Tired of generic real estate content? We decided to use Natural Language Processing (NLP) and the data treasure trove of Google Trends to decode what kind of social media content real estate buyers really want to see in 2024. Here’s how 5 key real estate search trends translate into actionable steps for your social media...Read More
Unlock the secrets of GivingTuesday, and prepare your nonprofit to make the most out of this global movement of generosity. Here’s part one of our guide on how to create content that will open hearts and wallets this #GivingTuesday. 01. Download the official toolkit You can get the official #GivingTuesday toolkit at GivingTuesday.org, along with...Read More
As a PR professional, you know that pitching your story to the right reporter is essential for getting coverage. But with so many journalists out there, it can be tough to know where to start. That’s where our new prompt comes in. This prompt is designed to help you tailor your pitches to individual reporters,...Read More
A website is an essential part of any business’s online presence. It serves as a primary point of contact for potential and existing customers, and it’s crucial that it’s up-to-date, well-designed, and fully functional. The Brand Paradise team is here to help you with some tips and tricks on what to consider when updating your...Read More
Are you struggling to get your Instagram content noticed in 2023? You’re not alone. With over a billion active users, standing out on this platform can be tricky. But fear not because understanding the Instagram algorithm is key to boosting your visibility and getting your content in front of the right people. The algorithm affects...Read More
Outsourcing your marketing can have a huge impact on the growth and success of your business. If done correctly, it can give you access to resources, expertise, and strategies that you might not otherwise find in-house. In addition, outsourcing allows you to take advantage of the latest marketing technologies and tools, ensuring that your campaigns...Read More
Creating realistic goals for your brand is essential for measuring success and determining the effectiveness of your strategy. To set these goals and track your progress, follow this step-by-step guide for setting social media goals for your brand in 2023: How to Set Social Media Goals Determining the objectives of your social media presence...Read More
Are you a travel or tourism organization looking for creative ways to engage with potential customers on Instagram? Reels are an effective way to grab the attention of your intended audience and increase traffic to your destination. 5 Ways to Drive Visitors to Your Destination With Instagram Reels Here are some Instagram Reel ideas...Read More