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Tired of generic real estate content? We decided to use Natural Language Processing (NLP) and the data treasure trove of Google Trends to decode what kind of social media content real estate buyers really want to see in 2024. Here’s how 5 key real estate search trends translate into actionable steps for your social media...
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Unlock the secrets of GivingTuesday, and prepare your nonprofit to make the most out of this global movement of generosity. Here’s part one of our guide on how to create content that will open hearts and wallets this #GivingTuesday. 01. Download the official toolkit You can get the official #GivingTuesday toolkit at GivingTuesday.org, along with...
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As a PR professional, you know that pitching your story to the right reporter is essential for getting coverage. But with so many journalists out there, it can be tough to know where to start. That’s where our new prompt comes in. This prompt is designed to help you tailor your pitches to individual reporters,...
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A website is an essential part of any business’s online presence. It serves as a primary point of contact for potential and existing customers, and it’s crucial that it’s up-to-date, well-designed, and fully functional. The Brand Paradise team is here to help you with some tips and tricks on what to consider when updating your...
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Are you struggling to get your Instagram content noticed in 2023? You’re not alone. With over a billion active users, standing out on this platform can be tricky. But fear not because understanding the Instagram algorithm is key to boosting your visibility and getting your content in front of the right people. The algorithm affects...
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Outsourcing your marketing can have a huge impact on the growth and success of your business. If done correctly, it can give you access to resources, expertise, and strategies that you might not otherwise find in-house. In addition, outsourcing allows you to take advantage of the latest marketing technologies and tools, ensuring that your campaigns...
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Creating realistic goals for your brand is essential for measuring success and determining the effectiveness of your strategy. To set these goals and track your progress, follow this step-by-step guide for setting social media goals for your brand in 2023:   How to Set Social Media Goals¬† Determining the objectives of your social media presence...
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Are you a travel or tourism organization looking for creative ways to engage with potential customers on Instagram? Reels are an effective way to grab the attention of your intended audience and increase traffic to your destination.   5 Ways to Drive Visitors to Your Destination With Instagram Reels Here are some Instagram Reel ideas...
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When you have channel or distribution partners, tracking their marketing metrics is essential to gauge the performance of your ad campaigns. However, getting these partners to share their metrics with you can be challenging.¬† We’ve put together a few ideas that may help encourage data sharing or make it easier for your partners to report...
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There is much debate about whether feed design still matters in 2023. We say that it does and here is why. With so many people creating captivating visuals, your feed’s aesthetic must stand out from the rest. When people visit your page, its look and feel will build their initial opinion of your brand. It...
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